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Digital Loyalty System



SmartpointS


Loyalty is a quality that many people have desired from others long time, and will continue to desire from others probably forever. This is because it shows appreciation, love and respect for the one at the receiving end.

Image result for loyalty iconThis quality is very important in any business relationship, which is why so many sellers value it when their buyers apply it to them. It is also why so many people who provide services value it when their clients or customers apply it to them.

This is because it shows that the clients or customers value the business owner or service provider and are assured that they would never be disappointed. Loyalty lasts very long especially when the customers and clients are convinced that the business relationship is in their best interests.

Loyalty between a seller and a buyer or a business owner and a client can be the difference between profit and loss. As a result of this, so many business owners have created a strategy in order to make sure their clients or customers remain loyal to them. They stick with them in Thick and thin instead of going to another business owner.

Image result for nocard iconThis strategy comes in the way of something called the Loyalty Card. This card, much like the identity card that tells who a person is, is given to customers and clients by merchants and business owners in order to encourage the former to always do business with them.

To sweeten the deal, the customers and clients are usually allowed to accumulate points and are also given discounts. These cards usually come in the form of plastic, which can be laminated and carried by customers wherever they go.

The benefits of this loyalty card strategy are so many for both the merchants/business owners and their clients.

In India, a lot of merchants have used this strategy for a very long time and they have been able to make many of their clients and customers stick to them through thick and thin. In many cases, even when the original business owner or merchant has stepped down, customers still have the opportunity to use their loyalty card.

However, times have changed and the entire world has moved fully into the digitalage, where many things being done are done with aid of computers. Even the market has moved to the digital space. People do not have to go to the market to purchase things. If they wanted they could just sit back at home and make orders for whatever they wished.

Many services are now being carried out online and one important thing is that sellers can now reach more customers anywhere within their geographical location. This means that if you are a merchant in Mumbai, you can easily get a customer from Hyderabad or New Delhi through the digital space.

The merchants in the digital space are very smart and this is because they are able to accumulate more customers who prefer less stressful and faster transactions.

On that note, since the market has gone digital and smart merchants and smart customers have also done the same, it should not be surprising that loyalty cards have also gone digital.

Image result for mobile iconThere is now a new concept called the digital loyalty program which has replaced the old loyalty programs. The main purpose of the digital loyalty programs is to allow merchants to acquire the loyalty of their customers and improve productivity.



With the digital loyalty programs, the use of the old and traditional loyalty cards will no longer be required. With the program, loyalty cards of plastic origin would no longer fill wallets. A company that is making this happen is Bizzmark.

Bizzmark is an innovative company that is founded to make business relationships improve and development on a large scale. One of their inventions is the SmartPointS.


BENEFITS FOR CUSTOMERS

With SmartPointS, both merchants and their customers can now enjoy more benefits like never before. The benefits are so many and the ease by which it works is simply breathtaking. With SmartPointS, shopping is made more rewarding.

As fast as swiping a card, SmartPointS requires no cards, no registration and no internet. All customers have to do is install the app, do a scan, enter bill details and simply enjoy rewards. These benefits can be enjoyed with stores and businesses that are affiliated with Bizzmark.


BENEFITS FOR MERCHANTS/BUSINESSES

The benefits of SmartPointS for businesses are many.

 1. Increase in Sales: With this innovation, more customers can be acquired through the rewards that are being given. With the rewards come loyalty as customers remain delighted when they realize that a casual visit to their favorite stores becomes a delight.

 2. Valuable Customer Insights: With this innovation, the activities of customers can be easily monitored and analyzed. The analysis can be used to create more rewards and rake in more profits.

 3. Enhancement of Reach: With SmartpointS, Store offers and promotions can be easily found by customers.

 4. Reports: With the click of a button, Reports from the app can provide valuable insights of businesses and enable merchants to identify and recognize customers of high value to improve customer loyalty.

 5. Target Best Customers: The best customers can also be targeted through SMS and emails. Merchants can easily get full access to customer database.

With the many functions of the app, small retailers can now launch their own loyalty program with ease instead of creating and producing the traditional plastic loyalty cards. Points structure can be easily created and this makes things very easy for merchants.

With SmartPointS, there is no need for technical staff. Technical staff will mean more expenditures as they would have to be paid for their services but this app has changed things and made everything very easy. With this loyalty app, money will be saved.

There is no involvement of a complex software whereby one would have to sit and learn how to use. There is also no change in billing process and most importantly, no hassle. With your own POS system paralally your can run the loyalty system.

With SmartPointS, merchants and their customers can now enjoy a wonderful business relationship that lasts for a very long time.


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